Social media is at a new high today. From lifestyle to fashion, to comedy, to drama, to action, to business, to education, there is no limit to the kind of quality and content it delivers to its users.
One thing that none would deny is that the Internet is the king in today’s era. With lives becoming uncertain and unpredictable in pandemic times, there seems no stoppage towards the internet conquering the bleakest corners of the world, reaching out, and making itself accessible to them.
Your Instagram Store!
If you are thinking of opening your glass jars shop on Instagram, do not step back! Online stores are making loads of profit today and their popularity has outnumbered the popularity of offline stores.
People are shifting to buying most of their stuff online, so why not take up the opportunity and let your business grow.
Well, to be a trusted glass jar merchant and manufacturer, make sure you know your products really well and can answer users’ questions like, ‘how are glass bottles made‘, ‘what kind of glass do your jars have’, and everything related to your business.
Why An Online Store?
The pandemic has astoundingly reshaped the way consumers connect with producers and service providers, simultaneously declining the consumer base for offline marketing.
Digital marketing of your products on social media comprises all marketing efforts that require an electronic device, a mobile, a PC, or the internet. It has redefined the concept of making the audience aware by stressing on making the ‘right offer’ at the ‘right time’ and to the ‘right audience’.
Where do all prospective consumers spend most of their time today? Yes! In front of their mobile screens. So, why resist using this opportunity and bringing the market into the same mobile screens.
The Business Industry!
The last twenty years have brought significant elevation to online Instagram business services; more and more people are shifting their base to online platforms. Online trading has considerably improved the way manufacturers interact with their potential customers and significantly heightened competition between them.
The intermingling of the product providers with the digital world has provided high business goals to the industry and social media is doing all well to achieve them.
Social media has come forward as the next big thing in the marketing industry, and businesses too, could not resist shifting to platforms like Instagram, Facebook, Twitter, which are the most used ones in today’s era.
An online Instagram store is very cost-effective for the business owner or his company. An online business is simpler to organize, manage and cheaper than having a physical store.
It is not just easy to set up and manage, but it can lead you to gain large profits and reach a larger customer base.
Steps To Open Up Your Online Store!
According to Instagram, you need to follow some really quick, easy, and basic steps to start your online shop on the platform. Let’s dig into them right away!
- Make sure you are eligible to avail of the service. Make sure your business is located in a supported market; your products are eligible, and of good quality; your business fulfills all the terms, conditions, and policies of an online store; your business has a website( a domain in its name). Once you fulfill all these conditions, it’s time to move to the next step.
- Convert your account to a business account or creator account.
- Link your account to your meta(Facebook) page. Go to your Instagram profile> select edit profile>below Public business information, select page>choose your meta page.
- Upload or connect your product catalog to your business account on Instagram. Instagram offers two ways to do the same. One is the catalog manager and the other is the E-commerce platform manager. Make sure you know about these before you proceed further.
- Next step is to review your account. Once you are done with all the above steps, you need to review your account by following the below-mentioned steps.
- Go to your Instagram profile Select settings> sign up for shopping> submit your account for review by following the steps> Check your status by visiting “Shopping in your settings”.
- Once your account is successfully verified, turn on the shopping features. Go to your profile, click settings; Tap business, then choose shopping, then select the required product catalog, click done.
- Use product tags in your posts and videos to highlight the products.
The success of your Instagram store can be determined relative to other such online stores very easily. Traditional methods force us to wait for weeks to evaluate the present effectiveness and competitiveness of a specific seller.
Digital stores, digital campaigns, and Google Analytics have made this process extremely smooth and fast, leading to better and timely development and adaptation of the business as per the requirements and demands.
The insights and analytics help you target a specific audience. Algorithms and tracking of an individual’s online activities have helped businesses to offer user-specific information that they are interested in.
Setting up your online Instagram store is an extremely easy and smooth process. It can prove to be the next big step towards your success in the business industry and your glass jars will be able to reach a very large group of consumers spread across the country of the world.
Keep expanding, learning, and evolving with the digital world and it won’t give you a reason to be disappointed.
Instagram stores are convenient for the consumer to buy from and for the owner to sell on. Most people are extremely busy today, and have no time for going to a physical shop; they prefer shopping online on the internet. Make use of this fact and do not look back.
Your new virtual store will be a huge success that will keep your motivation, enthusiasm, and passion for business hyped.