What's Hot

    Creative Ways to Use Rice in Your Cooking

    March 24, 2023

    How to Choose the Right Colors for Easter Machine Embroidery Designs

    March 23, 2023

    Ecommerce Content Marketing: How to Use Content to Drive Traffic and Sales

    March 23, 2023
    Facebook Twitter Instagram
    Facebook Twitter Instagram
    ZainView
    Subscribe
    • Home
    • Business
      1. Real Estate
      2. View All

      Can I Subdivide or Develop my Property?

      February 27, 2023

      8 Trending Luxury Backsplash Designs and Ideas

      January 4, 2023

      5 Mistakes to Avoid When Selling your Home

      November 30, 2022

      Mexico Beach front is a dream for investors!

      November 19, 2022

      Company Leaders Face Scope 3 Reporting Challenges

      March 22, 2023

      7 Features of the Best Point of Sale Systems

      March 13, 2023

      7 Best SEO Services for Business: Boost Your Rankings Now!

      March 11, 2023

      WhatsApp API

      March 10, 2023
    • Arts
      1. Family
      2. Fashion
      3. Home Decor
      4. Style
      5. Makeup
      6. Wedding
      7. View All

      Top 11 Wedding Hairstyles for Brides & Bridesmaids: 2023 Edition

      January 25, 2023

      How to make your marriage divorce-proof

      November 12, 2022

      What To Consider When Looking for Senior Housing

      November 5, 2022

      How can you support your child’s academic development?

      October 5, 2022

      Lightweight Parka Jacket

      March 22, 2023

      7 Reasons to Give Men’s Jewelry as a Gift

      March 13, 2023

      Gold Rings for Women: Shine and Sparkle

      February 17, 2023

      HOW TO WEAR WHITE SNEAKERS: A GUIDE FOR MEN

      January 30, 2023

      A Guide to Finding the Right Buyer’s Agent for You

      March 22, 2023

      The Advantages of Low-Light Indoor Plants: Bringing Greenery to Any Room

      March 8, 2023

      Ways in Which Ducts Play Their Part

      March 3, 2023

      How to Feel Inspired to Improve Your House

      February 7, 2023

      How to style linen clothing for a chic and comfortable look

      December 29, 2022

      HD lace wigs VS transparent lace wigs What’s the Difference

      December 28, 2022

      Why HD Lace Wigs are a Good Choice for People?

      December 15, 2022

      Best shoes for winter in 2022

      November 9, 2022

      Best Ways To Get Rid Of Paint Smell

      November 30, 2022

      6 Essentials for Aging Skin that Brighten Your Complexion

      November 15, 2022

      How to Create the Perfect Makeup Room

      March 15, 2022

      Amazing Health Benefits of Pine Pollen Powder

      January 18, 2022

      Top tips for planning the perfect wedding

      January 24, 2023

      How to Find Best Married Dating Sites for a perfect relation?

      September 30, 2022

      Everything You Need to Know About Selecting the Ideal Wedding dj Song

      September 10, 2022

      Wedding Themes Perfect for a Destination Wedding in Italy

      July 18, 2022

      How to Choose the Right Colors for Easter Machine Embroidery Designs

      March 23, 2023

      A Guide to Finding the Right Buyer’s Agent for You

      March 22, 2023

      Lightweight Parka Jacket

      March 22, 2023

      7 Reasons to Give Men’s Jewelry as a Gift

      March 13, 2023
    • Entertainment
      1. Music
      2. Fun
      3. Celeb
      4. View All

      11 Basic Chords That Guitar Players Should Know

      December 12, 2022

      Gift Ideas for Music Lovers

      August 18, 2022

      5 Unique Skills Successful Producers Have

      July 22, 2022

      Take Adult Violin Lessons Today To Excel Your Music Career!

      December 27, 2021

      Why Do People LikeFun Personality Quizzes

      March 16, 2022

      Storing cash into UFABET account

      January 12, 2022

      What is the Function of a rechargeable Lighter ?

      October 2, 2021

      Have fun while remaining healthy in this pandemic – Coronavirus jokes

      October 2, 2021

      Packed with Nutrients that help Skin repair

      September 26, 2021

      Know the Enemy: what causes wrinkles?

      September 26, 2021

      Maintaining Your skin

      September 26, 2021

      Beauty Has social lmplications

      September 26, 2021

      The Shocking Gabby Petiti Body Cam Footage

      March 18, 2023

      10 Heartwarming Gift Ideas to Make Your Dad’s Birthday Extra Special

      March 15, 2023

      How to Set Up a Home Music Studio

      March 13, 2023

      Planning to hire in 2023? We can help! | Robbert Murray

      March 10, 2023
    • Lifestyle
      1. Relations
      2. Fitness
      3. Food
      Featured
      Lifestyle

      Creative Ways to Use Rice in Your Cooking

      By Trevor James.cMarch 24, 2023
      Recent

      Creative Ways to Use Rice in Your Cooking

      March 24, 2023

      The History of Seiko Watches

      March 17, 2023

      Women’s Spring Fashion Trends That Work for Every Body Type 

      March 16, 2023
    • Pets World
      1. Pets
      2. Grooming
      3. View All

      Understanding Mirtazapine Transdermal: A Breakthrough Treatment for Cats with Depression

      March 6, 2023

      Puppy Diet: What to Feed Your Puppy and What to Avoid

      February 28, 2023

      What Are the Best Types of Dog Breeds?

      February 14, 2023

      Help Your Pooch Feel Amazing: 5 Astounding Benefits of CBD Chews for Dogs With Anxiety

      February 12, 2023

      Bloom and Groom: 5 Flowers to Have in Your Garden

      October 2, 2021

      How to Make Your Hairstyle Last Longer with Easy Application of Hair Setting Spray

      September 26, 2021

      The Best Skincare Trends of 2021

      September 26, 2021

      Frequently Asked Questions About Lash Extensions

      September 26, 2021

      Understanding Mirtazapine Transdermal: A Breakthrough Treatment for Cats with Depression

      March 6, 2023

      Puppy Diet: What to Feed Your Puppy and What to Avoid

      February 28, 2023

      What Are the Best Types of Dog Breeds?

      February 14, 2023

      Help Your Pooch Feel Amazing: 5 Astounding Benefits of CBD Chews for Dogs With Anxiety

      February 12, 2023
    • Tech

      Why do people buy mini PCs?

      March 23, 2023

      Kirill Yurovskiy: what equipment you need for blogging

      March 9, 2023

      Is XLPE Cable Armoured?

      March 5, 2023

      Unique Phonak Roger Pen and Phonak Roger FM System usage

      March 1, 2023

      All You Need To Know About 3D Printers Australia

      February 22, 2023
    • World
      1. News
      2. Hotels
      3. Interior
      4. Picks
      5. Travel
      Featured
      World

      How to Find a Wawa Near Me

      By iron_manMay 5, 2022
      Recent

      How to Find a Wawa Near Me

      May 5, 2022

      Top  Office Rental Market In The Asia Pacific 2021

      January 15, 2022

      Best Online Learning Techniques For College Students

      November 16, 2021
    ZainView
    Home»News»Interior Design Icon Giulio Cappellini On Designing Products 

    Interior Design Icon Giulio Cappellini On Designing Products 

    Trevor James.cBy Trevor James.cApril 13, 2022No Comments5 Mins Read
    Share
    Facebook Twitter Reddit Pinterest Email

    It will never be boring but it will never be silly for an Italian manufacturing company inside Cappellini that has been setting international standards for modern furniture, lighting and home furnishings since 1946. Known for its eclectic vision and willingness to work with designers large and small, Cappellini’s collection combined works with Satyendra. There, Istituto Marangoni, Marcel Wanders, Jasper Morrison and Marc Newson. Named by TIME magazine as one of the world’s leading travel operators, the company is currently headed by Giulio Cappellini. For Esquire he shares his approach to creative life, global trends and why ‘Made In Italy’ is not always a good thing.

    Giulio – How is your year going?

    Well, I’m a little tired. I was at Milan Design Week, then New York Design Week, and in June we had a fair in Chicago [Design Chicago]. We are already working on the September issue of London [London Design Fair 2019], and that of Paris.

    How has global trends changed?

    I think the manufacturing process is completely different from the past. Then, you would make the product and try and sell it in Europe but now you have to think of the new product as preparing the world. Again, in the past, they were residential activities and now the reality is hospitality, offices… either in North America, or the Far East. People are more and more, very interested in creating public spaces. Probably more than residential. People want to express themselves in all their situations.

    Cappellini is best known for pioneering new techniques.

    Being new today is not just about creating new shapes, because most shapes are already made in the 60’s, but today you work on your stuff, and your design plan. Maybe you use things that have never been used for interiors. This innovation is the thing that sets you up as a trendsetter. 

    Another thing you are familiar with includes styles: modern, classic, industrial. How do you make it work?

    We are very eclectic. We combine organic designs of Marc Newson or Tom Dixon with someone who is a minimalist. My role as Capellini furniture art director is to experiment with design and respect for the spirit of these unique designers. But now the design of the product is really Cappelini. Freedom is the main way for Cappellini.

    • “Freedom is Cappellini’s main road”
    • “People are more interested in creating public spaces”

    Why is that so?

    I think it’s a natural change. Over the past decade the office environment, for example, has changed dramatically. It used to be a very cold place, with a white laminate desk and a black leather chair. Now the main offices are like campuses. It is not true that people spend less time in offices: they are spending more time in offices! It is a very exciting time.

    And maybe it’s a good time to be in business?

    Yes! Markets are changing, perhaps slightly in Europe, but all the new countries are very interesting.

    Why has the company persevered?

    Because we are always trying to find new talent, all over the world. So, for example, 20 or 30 years ago I started working with Tom Dixon and Marc Newson and many others who were completely unknown. But they were my brothers! We really want to find new people who are interested. I am often asked to give awards, or to visit universities as a professor, and it is always good to meet young people. You always get something. Eastern provinces, Western countries, any country. You can always find the right person.

    Can you turn it off? Or you regularly walk into a hotel and think, ‘I am not sure about that sofa’. I’m not really going to turn it off. When I watch movies, I usually do not remember the story of the movie… but I do remember the beauty. 

    Is there one thing that offends you in the world of design?

    I think things are just fine, but sometimes there aren’t enough new skills. You have to take risks. In Italy there are many companies that operate only on a biological object. The job of a manufacturing company is to create long-term vendors, not high-end vendors. You will see [one product] on the market after 10, 20, 30 years. Same in a new color mouth. Making a product there after the last 10 years – no.

    Are we all more literate now?

    When people bought a ‘design’ they meant a table or chair. Now they also buy design when they buy a computer or car. They pay a lot of money for design and it is very important for them to do so. Now people talk about making furniture in a hotel or living room or bank. They rely heavily on products. Also today it is easy to know what is happening in Milan, New York, London.

    Style or comfort?

    You need to make products that are fun, but they also become part of your life. You are not buying a statue or sculpture. They should be part of your life.

    Why are Italians so adorned?

    You know, I think we have a long history. We have a lot of good things, from buildings to appliances. But the real deal is art – and it is becoming increasingly difficult to find good writers, working in different fields. The same is true of design as it is of haute couture. When we talk about ‘Made in Italy’ I always say we do amazing things but we also do awesome things. But for sure we are fort

    Share. Facebook Twitter Pinterest LinkedIn Reddit Email
    Previous ArticleLet Know Importance of Tech News
    Next Article What Brand to Choose when Buying Snus Online?
    Trevor James.c

    Related Posts

    American Exceptionalism and Global Leadership

    March 21, 2023

    Is it easy to use the Elf Bar 600 Disposable Vape | Ninja Vapes

    March 18, 2023

    How to Look After Your Car When You Don’t Drive It Much

    March 18, 2023

    Important Factors You Need to Think About When Choosing a Venue

    March 15, 2023
    Add A Comment

    Leave A Reply Cancel Reply

    You must be logged in to post a comment.

    Best For You

    4Movierulz (Movierulz4) Watch Latest Online Movies Free Download Website 2022

    September 26, 2022

    Streameast live and Steameast com one of the best sports streaming sites US

    February 27, 2022

    9xmovies win green Camp Best Movies Download Website In 2022

    September 26, 2021
    Top Posts

    HD lace wigs VS transparent lace wigs What’s the Difference

    December 28, 2022

    Keyword Research – Make Sure You Do It Right From Day 1

    February 21, 2022

    Are Cavities Caused By Sugar, Bad Diets or Bad Genes?

    August 13, 2022
    Categories
    • All
    • Animal
    • App
    • Arts & Culture
    • Auto
    • Beauty
    • Blog
    • Business
    • Celeb
    • Celebrity
    • Decor
    • Education
    • Electric motorbike
    • Entertainment
    • Family
    • Fashion
    • Finance
    • Fitness
    • Food
    • Fun
    • Gadget
    • Gambiling
    • Games
    • General
    • Grooming
    • Health
    • Health
    • Home
    • Home Decor
    • Hotels
    • Insurance
    • Interior
    • Law
    • Lifestyle
    • Makeup
    • Management
    • Marketing
    • Movies
    • Music
    • News
    • Pets
    • Pets World
    • Picks
    • Real Estate
    • Real Estate
    • Relations
    • Seo
    • Social media
    • sports
    • Statistics
    • Style
    • Tech
    • Technology
    • Tips and guide
    • Trade
    • Travel
    • Web Design
    • Website
    • Wedding
    • World
    Our Picks

    How to Choose the Right Colors for Easter Machine Embroidery Designs

    March 23, 2023

    A Guide to Finding the Right Buyer’s Agent for You

    March 22, 2023

    Lightweight Parka Jacket

    March 22, 2023

    Zainview.com is Get The Latest Online News At One Place like Arts & Culture, Fashion, Lifestyle, Pets World, Technology, Travel and Fitness and health news here.

    Connect with us:

    Email: [email protected]

    Facebook Twitter Instagram Pinterest YouTube
    Top Insights

    Creative Ways to Use Rice in Your Cooking

    March 24, 2023

    How to Choose the Right Colors for Easter Machine Embroidery Designs

    March 23, 2023

    Ecommerce Content Marketing: How to Use Content to Drive Traffic and Sales

    March 23, 2023
    Links:スーパーコピー 優良サイト 口コミ,スーパーコピー時計N級品,ロレックス スーパーコピー販売
    © Copyright 2021, All Rights Reserved
    • Home
    • Privacy Policy
    • Contact us

    Type above and press Enter to search. Press Esc to cancel.