It’s no secret that horoscopes and astrology have become increasingly popular in recent years. According to reports, 48% of Brits agreed that they are generally influenced by what their star sign predicts for them. While one in five is more likely to look to astrology for guidance, a third of respondents said that they choose to make life decisions based on their horoscopes.
Alongside this, a recent poll of 2,000 UK workers carried out by banner specialists instantprint found that 18% of Brits go as far as to believe that our star signs influence our compatibility with colleagues.
But why do we cling on to our horoscopes so much? In this article, we look at the main reasons why people turn to the Zodiac for their answers.
Stress and Uncertainty
For most of us, stress and anxiety revolve around a feeling of lacking control in our lives. Fear of the unknown is a huge catalyst for causing stress-related symptoms, as uncertainty about what the future holds can make many of us feel uneasy.
In recent turbulent times, it’s safe to say that we’ve all endured more of these emotions than ever before. This can lead people to find themselves in need of something they can turn to in a bid to reduce their stress levels.
Much like other activities such as writing in a diary or undertaking exercise, horoscopes and astrology can provide a distraction for the mind, decreasing our overall stress levels and bringing us a sense of calm.
Self-Discovery
Another key time we turn to horoscopes is when embarking on a journey to self-discovery. This can be incredibly personal, unpicking past traumas and looking within ourselves to find answers to our most burning questions in order to eventually find inner peace.
As horoscopes provide specific insight into different personality traits, it’s easy to see why so many people choose astrology as a starting point to understanding more about themselves. Many people relate to their horoscopes and there are plenty of online sites that people turn to in order to seek comfort.
Increased Exposure
As with any trend that sweeps the nation, the more we hear about a topic, the more intrigued we become and this can even apply on a global scale. With celebs such as Lady Gaga, Angelina Jolie and Kendall Jenner all big advocates for following astrology, it’s unsurprising that this has a knock-on effect, influencing thousands of fans to do some research into the subject themselves.
To give you an idea of just how much it can influence us, Lady Gaga was famously known to take on board “emergency astrology advice” regarding the proposed dates of her world tour!
