Construction firms across the globe tend to dread the winter months, which often bring austere winter conditions and can gradually bring the industry as a whole to a halt.
This was certainly the case in North America and the Nordic states through 2020, while the UK could also experience a similar fate towards the end of 2021 as storms and harsh weather conditions continue to take hold.
The question that remains, of course, is how can you keep your construction firm busy this winter? Here are some ideas to keep in mind:
#1. Expand Your Services
One of the most obvious and natural steps is to expand and diversify your range of services, as demand patterns shift during the winter and customers find themselves in need of completely different jobs around the home.
The key is to understand the real-time demand in detail, while making the most of your employee’s transferable skills and applying them in a way that can add value to the marketplace.
For example, your firm is likely to employ a combination of labourers and skilled tradespeople, who can be deployed to complete a range of tasks from holiday and Christmas tree lighting to snow removal and carpet cleaning services.
Similarly, you could also offer a comprehensive range of heating services, which could be as easy as fixing the thermistor on existing heating equipment.
#2. Offer Interior Remodelling
Construction firms are often concerned with the fundamentals of exterior property design and structural works, but this affords them an understanding of what goes on as part of interior design too.
So, companies can easily switch their hand to interior remodelling, while carrying out basic refurbishment works that create additional space, remove partition walls and transform even the most mundane living space.
This should be a relatively seamless transition too, as you can market yourself to an existing consumer base with minimal cost and effort. As a result, you can optimise your annual profits without having to increase your operational spend too markedly.
#3. Work on Your Accounting
We’d also recommend taking care of your accounting during the winter months, particularly when it comes to reducing operational costs and your tax burden.
You’ll certainly need to rely on your accountant in part, as this is a professional service provider who can seek out legal deductions and minimise the amount payable at the end of the financial year.
Accurate accounting also translates into improved efficiency and a reduced tax burden, so you’ll need to take particular care during the winter months and negate the potential challenges caused by erroneous reporting.
Adopting a proactive and detail-oriented approach can definitely deliver results in this respect, and this can make a sizable difference when coping with the harsh winter months.